Ford Motor Company (F) Presents at Morgan Stanley's 14th Annual Laguna Conference Transcript
Article may be paywalled for some so here is the portion about the Fathom:
Explanation of: In-Vehicle Infotainment (IVI) and Advanced Driver Assistance Systems (ADAS)
Video dated Mar 17, 2026 but I had not seen it published here and some new details were discussed or expanded upon:
Video queued to start of interview: just press play
Take a look at this article on the Mach-E Forum:
2025 Mach-E Heat Pump Technical Info
Note this:
Since the Fathom is going to Zonal architecture with 5 Zones and No CAN Bus (uses Ethernet instead) I wonder if the Heat Pump system was redesigned (skunkworks) from the ground up for the Fathom...
Tim: Fully loaded Fathom well below mid 30's
Fully loaded seems to imply Extended Range Battery and AWD
Video queued to start of discussion. Just press play.
Six employees from Louisville Assembly Plant and BlueOval Battery Park Michigan were invited to see the future of electric vehicle production and the first vehicle from the new Ford Universal EV Platform.
Video queued to start of discussion. Just press play.
Tim's Impressions from Dealer Meeting on the Fathom
Tim: Saw inside it (bigger than a Maverick)
Not sure if he was referencing the inside or overall
Lot of features included as standard
Tim: You will be very impressed at the price...
Video queued to start of discussion. Just press play.
More than one battery option SR (standard range) & ER (extended range)
Will the ER battery be $10,000 like the F-150 Lightning?
Ford Answer: NO, It will be significantly less than that
Tim: (with a look) You will be surprised (in a good...
Lots of information on Ford's EV direction and how decisions are made.
video time tags:
0:00 Intro
0:33 Host intro
1:55 Interview starts — Joanna Stern & Jim Farley
4:55 Ford Universal EV Platform
16:27 How Ford is structured to build the new platform
24:04 What is "Gemba"?
25:16...