CEO Jim Farley says “It’s going to be a heck of an effort to launch this [Fathom] at scale, at cost, on time.”

[PowerShift]

Launch means that customers will be taking delivery of the vehicle.

I was hoping he would have said "hurled into space at a great speed". They gotta do something to one-up that Tesla stunt from a few years back.

 

[rekamyenom]

I already gave up on the Slate, hoping the Fathom will be available in 2027. Fingers crossed. C'Mon Ford! Ramp it up!

 

[onuiebvbevnulib]

I was hoping he would have said "hurled into space at a great speed". They gotta do something to one-up that Tesla stunt from a few years back.

Actually that "stunt" was pretty cool.

On February 6, 2018, SpaceX launched Elon Musk's personal cherry-red Tesla Roadster into space aboard the inaugural Falcon Heavy test flight.

Mission Details and "Starman"

• The Payload: Elon Musk used his own 2008 Tesla Roadster as a dummy test mass instead of a boring block of concrete because he expected the experimental rocket to fail.
• Starman: A mannequin wearing a SpaceX spacesuit sits in the driver's seat.
• Live Stream: Cameras on the car streamed views of Starman with Earth in the background for a few hours before the batteries died.

Current Status in Space

• Orbit: The car is in an elliptical heliocentric (Sun-centered) orbit that crosses the paths of Earth and Mars.
• Location: You can track its estimated current distance and orbit progress in real-time using Where is Starman?.
• Lifespan: Scientists expect the vehicle to remain in space for millions of years.

Complete Launch of Falcon Heavy Test Flight



Fairing Deploy & Starman (video queued just press play)