Well yeah..... but that is already only half of $2,400 (Ok....a bit more than half). And those are consumer prices, not even the massive volume price Ford can get. What do they say, the average markup on a product is usually 40%?
I will say that their "sign up" system is either glitchy, or they are being smart and checking IP addresses or matching names to zip codes before adding people to the list.
When I first tried to sign up in August, I didn't get any sort of confirmation email. I tried again a few days later and...
"Ford Fathom Pickup's Apple Maps ADAS Experience Heading To Gas, Hybrid Lineup"
https://fordauthority.com/2026/10/ford-fathom-pickups-apple-maps-adas-experience-heading-to-gas-hybrid-lineup/
"As Ford Authority reported back in July, vehicles riding on the new Universal Electric Vehicle (UEV)...
What about that TV? Compare the size ratio of the TV to the head of the dog, then figure out the distance from the dog's head to the tip of the slipper, factoring in depth of field! It all makes sense now! Super excited for 100% immersive AI autonomous driving. The helmet is going to be an...
I would rather have a ton of OTA in my driveway versus a stop sale order that prevents me from even driving it off the dealer lot. Ha! Some folks have been in that rough spot with the Maverick. Sometimes travel far to pick up and then can't....due to a sudden stop sale.
Wishful thinking, but I do believe they will put the latest and greatest sensors into the Fathom in an attempt to "future proof" things a bit. So that if/when BlueCruise jumps in capability, the Fathom has the physical tech to use it. Software is easy via OTA updates. But hardware is a bigger...
I think I saw this on Reddit or Facebook and the claim over there is that this confirms "Pet Mode". I don't think it confirms Pet Mode any more than the prior teaser clips where we saw dogs, but who knows.
DC to DC fails? Yeah....maybe SOL. But if we make some assumptions from how Tesla does it for the CyberTruck....you can jump it with a 12v jump box or other 12v based vehicle with regular jumper cables. It boosts the 12v to 48V internally so the 48v electronics can run. But if the DC to DC...
If you shove the air hard enough with a vertical/stub nose front, then it must shoot all the air upwards so hard that it doesn't come back down until the truck is already past it, right? So then the air comes down on the car behind you and tanks their drag coefficient. Science!
Sarcasm of...
I imagine a lot of the "will it leak" concerns would be addressed if the midgate closed on the interior of the truck "higher" than the back glass with a thick gasket. Like the door gaskets on the 4 doors. Then water from the bed would need to travel vertically against the wall of the bed...
The Ford Authority article title does say "might not happen in 2027".
But the content of the actual interviews doesn't sound that dramatic.
The article title from Ford Authority is sensationalized if you ask me.
"CEO Jim Farley Says Ford Fathom Production Might Not Happen In 2027"
The interview referenced is by "Automotive News".
https://www.autonews.com/ford/an-ford-farley-congress-0929/
Back in August, we learned that the first vehicle to be underpinned by the Universal Electric Vehicle (UEV)...