It is not Ranchero. It is Ford Fathom™. $28,350 Starting Price

[DeluxeStang]

I wonder if these site colors are previewing some of the color options.

 

[commadorebob]

If the only color options are pastel, my daughter has already offered to help wrap it.

 

[Snakebitten]

The Lightning release was a fiasco for a lot of reservation holders. The vast majority of us that were wanting the $39,999 SR Pro got punked by Ford. It left a bitter taste in my mouth, and that's coming from basically an ambassador customer of 7 decades. I still burn a little when I think about it.

I'm obviously a hypocrite, to some extent, because I have purchased 3 Ford products since, including an EV. But NOT a Lightning, regardless of how much I liked and still like the Lightning. (It led me to purchase my very first ever GM vehicle in my life too. An EV truck, in fact)

So I'm totally OK with Ford choosing to take a completely different approach to options. I'm fine if they don't have 4 or 5 trim levels.

What I won't be fine with is if they pull the same stunt and deny reservation holder access to the very truck they use for hyping the new product. The base truck should be available in the numbers to meet demand.

 

[Blue Lightning]

Nice features but I wonder how many Lightning owners would go for this with a less ground clearance and interior space?

 

[rileyfromford]

And E-scape writes itself.

 

[WXman]

I'll maintain that max miles is a crappy metric to look at (as long as its' ~200 or greater).

We've had an EV in our stable going on about 3 years now. Honestly, anything over 200-225 is more than enough for most users to cover all daily driving tasks like work/doctor/store/bar store/ bar again. without any range anxiety.. assuming you have level-2 charging at home so you can tank up again over-night and start with a full charge.

I pretty much just give a shrug at anything over 250. Sure, it's nice to have longer range, but for most (but not all), 200+ is more than enough for a vehicle that goes primarily around town. Unlike the low cost of making a gas tank larger, going to a larger EV battery for more range greatly increases cost and weight

A much more pragmatic metric is the efficiency: miles/kWh. Hoping it will come in at 4m/kWh or better. (I think the SLATE is spec'd at under 3). If you do a LOT of longer drives, level-3 charging capability is also going to come into play. Hoping the Fathom comes in at 150kW or better.

Once you own an EV and tank up every day at home, you learn that "Size isn't that important"

I had a F-150 Lightning up until February of this year. We can agree to disagree.

Range absolutely matters!

And, there are only so many charge cycles a battery can withstand. So from an engineering standpoint, more range means a longer lasting vehicle.

 

[DeluxeStang]

My inside source is telling me the standard range is 200 miles, the larger pack is 280-300 miles.

Fully loaded, larger battery, AWD, nicest options, it'll be about 40k. We'll see how accurate that is.