Tim says fully loaded Fathom well below mid 30's

chl

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As for the price estimates and comparisons...usually dealers and companies refer to the MSRP.

The MSRP on my stickers always included destination and delivery charges ($1995 for my Lightning I have seen $1595 for the Fathom quoted).

But state sales taxes and fee vary among the states, obviously, so I'd exclude those from a general discussion of price.

What we know:

Ford says Fathom will have a starting MSRP of $28,350 before a $1,595 destination and delivery charge. ($29,945 with)

Exact ER battery pricing is pending, but Ford confirmed it will cost "significantly less" than the F-150 Lightning $10k option.

So I'd agree that means under $5,000 additional.

In late 2026: "Official vehicle photography, interior views, range estimates, and trim specifications are released."

Ford says the base trim will not include the 300 mile ER battery.

"We've talked about at least having two batteries, and so we're going to have a smaller battery for the base vehicle. And we think that there's a lot of people who have already owned EVs now, millions of people who have already owned EVs, and some of them are realizing that they want a two-solution household, of which one is their long-distance road trip car and one is their commuter that does 99% of what they need," Alan Clarke, vice president of advanced development projects at Ford, told GreenCars in a recent interview, when asked if the base Fathom will have 300 miles of range.

https://fordauthority.com/2026/08/28k-ford-fathom-will-not-include-300-mile-extended-range-battery/


The all-wheel drive adds a front motor and whatever overhead goes into that.

I could see that adding maybe $1500 to the MSRP.

So base price $29945 + ER $5000 + AWD $1500 = no more than $36 445 by my guess-timate worst case scenario.

FWIW
 

mark

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It all depends on how well they did with the aerodynamics at reducing drag and weight reductions (using less copper etc) in their UEV platform design.

Aerodynamics is more important than weight wrt efficiency at highway speeds (over 50 mph).

Drag increases exponentially with speed, especially at highway speeds this becomes the critical factor.

Weight is more important at slower speeds, stop and go driving especially - some of the energy used to accelerate is recaptured with regenerative braking in EVs and hybrids however.

The EPA estimates use a combination of highway and city driving to produce their estimated range.

In my 2021 Nissan Leaf I average 4.8 m/kWh with mostly below 45 mph driving (city driving).
It weighs about 3,400lbs.
I don't know for sure what the drag coefficient is, but I have seen numbers between 0.29 and 0.32.
The EPA estimate was only about 2 mi/kWh, for combined city and highway driving.

Ford is aiming to improve the cd of the Fathom by 15% over other EV pick-up trucks, but haven;t released a number yet (if they have I missed it). The others are in the neighborhood of 0.30. That would mean they are aiming for about 0.23, which would be BETTER than the official number for my 2012 Leaf.

We also do not know the official weight number.

They reduced over 20lbs of weight with their copper-efficient design, and will be using aluminum unicastings which Ford said would reduce the weight compared to other EV pickups by about 27%.

The Rivian RT1 s about 7,000 lbs so Ford is aiming for a weight of around 5,000lbs.

So, imagine a truck with a weight of around 5,000lbs and a cd of 0.23 and compare it to the Lightning.

Mine weights 6,000lbs and the cd is 0.43 (based on testing results found on-line).

That points to a much more efficient truck both highway and city driving.

If anyone wants to do the estimate using those or other numbers, that might be interesting.

You'd also need the rolling resistance of the tires which is typically 0.01 to 0.05 for low-resistance EV tires.
Drive train efficiency is another factor, but assume 90% (the approx. number for the Lightning).

Then: energy used in kWh/mile is (rolling resistance energy + aerodynamic drag energy) / drive train efficiency.

A rule of thumb for rolling resistance energy in Wh/mile is weight x 0.045
The drag energy depends on/varies with speed, and uses the air density, frontal area, and cd in the equation, so there is no basic rule of thumb for that.

If we had some numbers or estimate, we could use something like this on-line spread-sheet range calculator:



Or we can wait for Ford and the EPA to tell us! :)
Nice post. Good engineering approach. E=MVsquared! Never thought about it like that. Helps merationalize the Ford approach for getting performance. I will wait for Ford to tell us! Also asked Riley about pretection from water to the undercarriage batteries and motors. You may have some knowledge on how EV’s protect their electrical components snce you have the LEaf. This will be my first EV.
 

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In terms of aero, I can't imagine that Fathom has better drag coefficient than Mach-E which is essentially bubble/tear drop shaped. And we know Mach-E generally nets about 3.0 mi/kWh on average if you talk to a bunch of owners.

I'd say with a little bitty 57 kW pack, 200 miles in a Fathom will require ideal weather, only the driver in the cab, and within the speed limits.
 
 
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